You know the 4Ps of marketing, but what about the 4Cs of the marketing supply chain?
Complexity Collaboration Control Cost
They’re the problems inherent to producing marketing materials
From marketing, legal and finance to agencies, printers and distributors
Connecting those producing marketing materials is vital
Marketing requires the production of custom materials
Every piece has unique specifications and involvement
Side-effects of marketing material creation: repetitive tasks, lack of
collaboration, and vendor reliance provide opportunity to lower costs
Taking full control of the supply chain provides
increased efficiency in marketing operations.
e-LYNXX embraces the complexities of print procurement through streamlined management of specifications, production variables, deadlines and vendors.Embrace Complexity
e-LYNXX empowers your organization to achieve full control of print procurement by providing a single dashboard to view, monitor and manage all critical projects.Gain Control
Collaboration is essential to successful print procurement. e-LYNXX enables all stakeholders to collaborate and communicate through one cloud-based platform.Enable Collaboration
e-LYNXX makes your enterprise-wide print spend a controlled expense category and provides a patented procurement method that maximizes return on investment.Start Saving
Extend the reach of your print budget and expand control over product quality, campaign schedule and vendor relationships.
Ensure compliance and reveal cost reduction opportunities through comprehensive reporting and transparency.
Outperform traditional procurement strategies by applying an innovative print-specific approach.
Enable your organization to gain visibility and control of enterprise-wide print spend and reduce direct costs by 20-40%.
Non-profit organizations rely extensively on print and direct mail for communication and fundraising efforts. In the face of increasing paper and postage costs, e-LYNXX provides a means to substantially reduce the unit cost of print projects and better control critical campaigns.
Reduce print costs to enable expanded outreach activities.Learn More
Associations commit a sizable print budget to drive membership recruitment and retention, promote events and distribute publications. With e-LYNXX, you will reduce the procured cost of vital print projects, freeing up precious dollars to reinvest in additional outreach activities.
Reduce your print costs and uncover dollars to reinvest in other channels.Learn More
Print collateral is an integral component of branding, communications, sales and marketing efforts for all corporations. CFO’s and CMO’s find that e-LYNXX enables them to improve operational controls, enhance vendor relationships and drive sustainable cost savings.
Gain full control and visibility of enterprise-wide print as a supply chain category.Learn More
Print plays a vital role in attracting new students and connecting with alumni. Universities invest substantial money for recruitment materials, direct mail, catalogs, signage and other custom print. Numerous departments and multiple campus locations can complicate an institution’s ability to control and regulate this investment.
Enable automated workflow and approvals, control competition, and manage projects produced in-house or by external vendors.Learn More
Your clients rely on you to manage complex print campaigns on-schedule and within budget. You count on trusted vendors to deliver the goods. With a print-specific platform to efficiently manage all campaigns and advance relationships with your vendors, e-LYNXX enables your team to gain improved focus and alignment.
Position yourself to be more responsive and capture market leading prices while upholding strict quality and schedule requirements.Learn More
Every organization that serves the public sector relies on outsourced print materials and services; most more than they realize. Yet, unlike other significant expense areas, print tends to be overlooked and is often procured through relationship-dependent processes carried out in a decentralized and fragmented approach.
Any organization that relies on the strategic value of print can achieve cost savings and improved operational controls by partnering with e-LYNXX.Learn More
More connected, more focused
Automated and streamlined
Improved quality, service & cost
Better results. Untapped cost savings. They are hidden in your investment in custom print. Helping your organization uncover them – using your own people, processes and trusted vendors – is what we do.
e-LYNXX offers a cloud-based platform, patented procurement method and professional services that are uniquely tailored, enabling organizations to execute an improved strategy to procure and manage custom print.
e-LYNXX does not replace or dictate what you do. We extend your own capabilities and enhance your results by providing you with improved control over your cost, quality and delivery requirements.
Our printLYNXX™ platform adapts to the way you do business providing streamlined, automated workflow and seamless communication with your vendors.
We invented AVS Technology®, an innovative procurement method that reveals untapped opportunities for cost savings and efficiency.
Our services complement and extend your own capabilities. We tailor a program to your business ensuring the maximum return aligned with your goals.